Packaging and distribution are two of the major aspects of any food and beverage business. A company that produces the beverages has to ensure that the product reaches the consumer in the desired packaging that could further augment its perceived positioning among its target audiences. While most of these companies hold expertise in the production or processing of juices, nectar-based drinks, alcoholic beverages, or dairy and dairy products, they struggle in their packaging and distribution. And rightly so, as it is a separate ecosystem altogether. Why Aseptic Liquid Packaging With the growing demand for nutrition protection in beverages, and consumers looking for preservative-free packaging, the age-old generic packaging could never ensure these aspects. Consumers prefer products that carry the badge of safety and purity. And therefore, the industry had to graduate to aseptic liquid packaging . It is a mechanism that involves aseptic technologies to fil...
